Marketing Resources For Manufacturers (6)

For Marketeers, For Business Owners, For Sales Leaders

What Is Customer Lifetime Value?

The term Customer Lifetime Value (CLV) is used often but frequently misinterpreted as an...

2 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Inbound Marketing, Marketing Strategy

Customer Acquisition Is Not The Problem

In the last five years, the cost of acquiring new customers has increased by over 50%[1]. If...

4 Minute Read

Planet Intergage

Meet Catherine

Catherine is the newest member of the Intergage team and joins us as Digital Marketing...

1 Minute Read

For Marketeers, For Business Owners, Marketing Automation

What Is Accountable Marketing?

There are two opinions when it comes to marketing. Some think of it as an art; others think of...

3 Minute Read

For Marketeers, For Sales Leaders, Marketing Automation

What is Marketing Automation?

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3 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Marketing Automation, Digital Marketing, Inbound Marketing, Marketing Strategy

Identifying More Sales Opportunities Through Marketing Automation

We used to call it ‘Jigsaw ID’ – the identification of someone by piecing together seemingly...

4 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Marketing Strategy

The Number One Reason Your Business Is Losing Customers

Reducing customer churn is the easiest way to improve profits. As long ago as 2000 Harvard...

1 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Marketing Strategy

Have You Asked Your Customers The Ultimate Question?

How NPS (Net Promoter Score) Works - based on the book The Ultimate Question 2.0 a Marketing...

5 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Marketing Automation, Digital Marketing, Inbound Marketing, Marketing Strategy

Broken Marketing Funnels And The Flywheel Revolution

Broken Marketing Funnels Most people have heard of the traditional marketing funnel...but has...

2 Minute Read

For Marketeers, For Business Owners, For Sales Leaders, Digital Marketing, Marketing Strategy

How to Calculate Customer Lifetime Value – A Classic Approach

Why Customer Lifetime Value Matters Customer Lifetime Value (LTV) is the single most important...

3 Minute Read

For Sales Leaders, Marketing Automation, Marketing Strategy

Customer Service Killed the Salesman

Only 1% of cold calls lead to booked meetings [1]. Are you surprised?

4 Minute Read

Planet Intergage

Meet Owen

Owen joins the Development team here at Intergage and you may speak to him if you need website...

2 Minute Read