How Have Recent Events Affected Marketing Budgets? [Report]
Researched and published by IHS Markit on the behalf of the Institute of Practitioners in Advertising, the ...
Top 10 Marketing Tips For Manufacturing Companies
A commonly held but mistaken assumption is that digital marketing is great at promoting consumer products and ...
Intergage And The Manufacturer Measure The State Of Marketing In Manufacturing
Intergage recently co-hosted an online Directors’ Forum with The Manufacturer, bringing together ...
5 Lean Manufacturing Lessons You Can Apply To Your Marketing
So, you want to be a lean, mean, marketing machine. But for some reason, it just isn’t working out that way.
Manufacturing Output: A New Hope
It's tough but there's hope… Global manufacturing output fell in May – for the fourth successive month in a ...
Uplifting Economic Data: Sectors That Are Doing Well
Consumer Goods up 12%. Computer Software up 6%. These two sectors are performing better than they did before ...
What Research Says Your Business Should Do During The Crisis
We’re living in uncertain and frightening times.
What Does COVID-19 Mean for Your Digital Marketing?
The effects of the COVID-19 pandemic mean businesses are closing, gatherings are being cancelled and people ...
Marketing Automation - The Executive Summary
Why Marketing Automation? Smart B2B businesses understand that buyer behaviour has changed. They know that ...
5 Steps To Improve Your Marketing ROI
Knowing that you’re getting a return on your marketing investment is vital to the success of your campaigns ...
Decrease Customer Churn With These 5 Steps
They say, ‘you don’t know what you’ve got until it’s gone’. Companies often find this out the hard way when ...